Digital and Print Design Portfolio
Digital and Print Design Portfolio
MOST RECENT - HOOK
• Digital asset creation for YouTube TV, NFL Sunday Ticket, and seasonal monthly Must-See social posts.
• Production and rollout of static and motion radio and playlist episodic shows for the Apple Music Platform including localizations.
• Retouching and composting artist silhouettes.
• Learning AE and updating motion templates with radio and playlist information for each show.
Statics
Motions
• Oversaw production and market rollout(s) of event specific digital assets (customers most loved, Internet famous, everyday essentials.)
• Involvement in the full-cycle production process allowed for an overall increase in consumer engagement and profitability.
• Implemented new and innovative asset approval procedures effectively alleviating work-flow congestion.
• Spearheaded collaborative initiatives within TEKSystems’ new-hire on-boarding process.
• Effectively streamlined the introductory phase for new Production Designers.
• Concept to inception played an invaluable and collaborative roll in designing essential marketing materials– i.e. print ads, online ads, social media campaigns, brochures, and logos.
• Thorough understanding and implementation of the “pre-print” process as outlined by COMPASS.
DIGITAL ASSETS
PRINT ASSETS
• Prepared and organized print-ready art files for video and mechanical slot machines.
• Foster, grow and maintain vendor specific relationships by restrategizing existing concepts.
• Successfully contributed to the launch of approximately 6 new digital and mechanical gaming releases in the span of 3 months.
• Redefined the word “deadline” by successfully ushering in two G2E expos.
• Restructured branding guidelines pertaining to social media, flyers, “white papers”, demo guides, email campaigns.
• Garnered market insights and strategy development working with Lenovo, VMWare, HomeAway, AMD and BPL Plasma.
• Responsible for the composition of web/print assets including product imagery and retouching for Dell.com and Alienware.com.
• Engineered Alienware emails, like the one below, that were recognized for their superior quality.
• Marketing materials such as print ads, e-mail campaigns, online banner ads, brochures, postcards, direct mailers and flyers for various properties owned in the U.S and Canada.
A class project completed in 2012 that incorporated both my graphic design knowledge and photography skillset in to one printed book. Entire Digital Book here. Including original photography!